Social Travel site Travellr came out of private-beta today with an official launch at Webciety.

The site, which has been in private-beta for the past few months, aims to help people get local knowledge of the places they’re going to visit…not from a tour guide or a lonely planet book, but from actual locals who respond to community member questions.

Co-founders Ian Cumming and Scott Woodhouse have worked overtime to bring the site launch forward to coincide with Webciety, but at first play it looks ready to be public and there’s enough content to give people a feel for what the site will be good for when more people come on board.

You can check out the public Travellr site at www.travllr.com