MyHeritage Hits 400,000 Australian Users Appoints New Australian Country Manager

11:22 am

MyHeritage, one of the world’s most popular family Web sites, with over 32 Million family members and 350 Million profiles, has just passed the 400,000 Australian user mark.

You can see the exact stats on their member map - http://www.myheritage.com/FP/Company/myheritage-member-map2.php

In addition to this, Stefano Sessa, the former Country Manager for Australia has moved on and been replaced by Linde Wolters.

I’ve always liked MyHeritage because, despite the fact that they’re a global tech company HQ’d in Israel, they’ve put real people on the ground in Australia to learn about what the local market wants and needs.

I’ve also enjoyed playing with their leading edge technology - like their facial recognition tools, which let you do iPhoto style facial tagging, but also have fun implementations like their celebrity collage to see which celebrities you most closely resemble and the look-a-like meter which tells you which of your parents you look most like.

The site’s a good mix of technology and local focus, so hopefully Linde can keep up the good work Stefano has done to date.

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